Vita Group has carefully shaped its proposals for Birmingham’s Goods Station through extensive engagement with the local community, key stakeholders and Birmingham City Council.
A detailed planning application has now been submitted for the redevelopment of the former Axis Square site which has laid vacant for a number of years. The vision is to deliver a new sustainable urban neighbourhood on this key gateway to the Westside district of Birmingham.
Designed by award-winning architect SimpsonHaugh, the heart of the proposal for Goods Station includes five new buildings set around a new urban garden that establishes a fully accessible route from Navigation Street to Holliday Street.
The masterplan will include three residential buildings creating 990 new homes, a 221-room serviced apartment building and a purpose-built student accommodation (PBSA) plot delivered under Vita Group’s House of Social brand.
The development also includes a 17,000 sq ft public food hall that will celebrate the city’s emerging food scene, with independent kitchens showcasing their culinary concepts.
“Over the past two years we’ve been working closely with Birmingham City Council, key stakeholders, and the local community to shape the future of this key strategic site, completely transforming a vacant brownfield site into a new, sustainable urban neighbourhood.
“The Goods Station has the opportunity to be an important catalyst for change in the city, creating new homes and jobs, whilst adding to the city’s expanding cultural and hospitality sector creating a new vibrant neighbourhood with significant social and economic benefits.”
Jon Weston, Development Director, Vita Group
If approved, the socio-economic benefits of the site for the city and the wider region are significant. In its construction phase alone, the regeneration of the site is expected to create c.485 jobs in the West Midlands and will contribute c.£245m to the local economy.
Once complete, the Goods Station scheme will continue to benefit the city, creating around 185 jobs on-site, generating £2.4m additional council tax for the city, and adding c.£7.8m to Birmingham’s economy each year.
If the plans are successful, Vita Group will look to break ground at the scheme in the Autumn of 2025.
