Fully integrated global real estate company – Greystar – has appointed Matthias Euler as Managing Director for Germany and Austria. Based in Frankfurt, he will lead the business and support Greystar’s continued expansion across both countries. Matthias succeeds Jan-Felipe Salzmann, who is moving on to new professional opportunities.
With over 30 years of experience in the real estate sector, Matthias brings deep expertise in investment, asset management and development. He has advised leading global firms including KKR, The Social Hub, and International Campus Group, with a strong focus on purpose-built student accommodation (PBSA) and micro-living.
Earlier in his career, he spent over 15 years at CBRE Capital Markets, where he worked closely with international investors and led mandates across the European commercial real estate market.
“I’m excited to be joining Greystar as the business continues to strengthen its presence in Germany, Austria and across Europe. The demand for high-quality, professionally managed rental housing has never been stronger. Greystar’s global expertise, long-term outlook, and focus on delivering high standards make it a great fit. I look forward to building on the progress already made and contributing to the next phase of growth.”
Matthias Euler, Managing Director – Germany and Austria, Greystar
The appointment supports Greystar’s long-term growth strategy in Europe, which is focused on the development, acquisition, and management of high-quality student accommodation, rental housing and innovative urban living concepts. Germany and Austria are key to this strategy due to their strong economies and growing demand for sustainable and attainable housing in urban areas.
One example of this approach is Greenpark, a major new residential project in Berlin’s Neukölln district, where Greystar and its partners recently celebrated the topping-out of 860 new apartments. Greenpark reflects Greystar’s commitment to creating much-needed homes that combine high standards of urban design, sustainable construction, integrated services, and a strong sense of community.
“Matthias joins us at an important time for our business in Germany and Austria, where we are delivering significant projects and broadening our footprint. His extensive knowledge of the market and experience in PBSA and micro-living will play a key role in driving our growth plans forward.”
Mark Kuijpers, Senior Managing Director – Central Europe, Greystar
Globally, Greystar is one of the largest residential real estate firms, with a growing presence in Europe. To date, the company has invested approximately €30bn across key European markets including the UK, Ireland, France, Germany, Spain, Austria, the Netherlands, and most recently, Denmark.
This investment spans a diverse portfolio of rental and student housing, underpinned by a robust development pipeline and a commitment to delivering long-term value for residents and partners alike.
